Like to make new friends?

… You need a common interest.

This is what clever girls in Slovenia are reading, apparently.

The picture was sent me by my friend Ales Lisac a few minutes ago.

I’m in the Park Hyatt, Melbourne. I don’t know where she is – except it’s a beach.

But direct marketing is everywhere.

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.

2 Comments

  1. Glyn

    British girls have ’50 Shades of Grey’ by EL James, Slovenian girls have ’50 Top Letter Ideas’ from Drayton
    Where is her other hand?

    1. admin

      What a vivid imagination you have, Glyn. D

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