A Christmas Love Story

With grateful thanks to that incorrigible romantic, my old partner Glenmore

A couple was Christmas shopping at the mall on Christmas Eve and the mall was packed.

As the wife walked through the mall she was surprised to look up and see her husband was nowhere around. She was quite upset because they had a lot to do. Because she was so worried, she called him on her mobile phone to ask him where he was.

In a calm voice, the husband said, “Honey, you remember the jewellery store we went into about 5 years ago where you fell in love with that diamond necklace that we could not afford and I told you that I would get it for you one day?”

The wife choked up and started to cry and said, “Yes, I remember that jewellery store.”

He said, “Well, I’m in the bar right next to it.”

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.

1 Comments

  1. Joe Bulger

    I read it twice and still laughed the second time!

    Reply

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