A little healthy debate – and my election manifesto. Vote early and vote often for Ian’s dog Moose!

I normally try not to repeat myself too much, but I just had an interesting exchange on Facebook with David Hodson – well, interesting to David and me, anyhow.

I first wrote that Gordon Brown in an attempt to seem ordinary rather than fucking useless asked a supermarket worker on one of those phony meet the real people events in the futile hope of seeming less like a bloody Dalek whether he’ d get a job there. I then wondered if they have any toilets that needed cleaning, since if he did anything more demanding even Tesco would be bankrupt in a fortnight.

David then asked, “But would you employ someone who has done an ok job for a number of years or employ someone with no credentials who seems like a dick??”

I thought his premiss rather suspect, to put it mildly and replied: “If by ‘an OK job’ you mean a man who while in charge of its finances has managed to produce the greatest level of debt this country has ever enjoyed, saddled us with a horde of useless public “servants” and is a proven liar about just about everything you can name starting with how he let the military down, the analogy bears little scrutiny. Though on the other hand, Cameron does seem a complete tosser, and the origin of our ills is just as much the kleptomanic Bliar.”

David responded: “That’s exactly what I meant – and by debt do you mean digging the financial institutions out of a whole (sic) with our money to protect our money?”

I then responded, “No, I don’t mean that. I mean the squillions pissed away in the 11 years before; the catastrophic shift of resource from 40% public to 53%; the insane public/private partnerships which have fucked our transport system – and cost billions; the further billions squandered on consultants; the still yet more billions lost on computer systems … and so on. And I wasn’t thrilled when he stole half my pension fund which took me 25 years’ hard work to fund all this.

That was just the final blow. The fact that so many of the people involved in “sorting” that out were his appointees is another matter. An OK job? The man could not run a public lavatory. As I pointed out on my blog a bloody Labrador would have done better – and would certainly be more trustworthy and likeable.”

That’s enough politics, folks.

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.

6 Comments

  1. Shannon O'Hara

    I was reading some Hunter S. Thompson articles recently.

    He invented Gonzo journalism.

    But, like great Modern Art, his pieces were carefully 'crafted' – difficult, but 'crafted'.

    You have forgotten how to 'craft' pieces, Drayton.

    It seems I am not alone in realising this.

    Scores on BlogPulse – not good.

    Should Try Harder.

    Kind Regards

    Shannon O'Hara

  2. Shannon O'Hara

    “Digital Revolution Overshadows Marketing's Core Principals – by marketing “experts”. If they can't spell how d'you suppose they think?”

    A question worth asking of a mirror.

    Kind regards

    Shannon O'Hara

  3. Ah! The unemployable returns. You must be out of Bitch Rehab already.

  4. DaveC

    “You have forgotten more on how to craft pieces, Drayton, than most people will ever know.”

    Fixed it for ya, Shannon

    Oh my, a low BlogPulse score… the horror!

  5. Simon M

    If anyone thinks that Brown has done “an ok job”, I hate to see what they consider to be a bad job?

    Brown in addition to all the crimes Drayton has mentioned also allows the Scots to live the Life of Riley based on the hardwork and taxes of the English.

    Bastard…

  6. Gordon Brown is a proven liar, a coward, a bully, certainly mentally unstable and has no grasp of economics. He has achieved what the Soviet Union spent decades trying to do. Destroyed the economy, nationalised the banks, devalued the pound, allowed the worst of the unions to regain power and surrounded himself with people who are even less competent than himself.

    Hitler invented Total War, Brown has perfected Total Government. This near autistic shit will destroy our free enterprise system and replace it with total control of all aspects of our lives. Brown and Labour do not represent merely an alternative ideology or a different set of priorities, they want to change the basic philosophy and guiding principles of the country to turn us into something we have never been, and that we don't want to become. That's why the 2010 elections will be a critical turning point in the future of this once glorious country – TAKE BACK BRITAIN

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