If you can’t steal from your relatives, who can you steal from? “Originality is the most dangerous sin in the advertiser’s lexicon,” said Rosser Reeves, and – taking him at his word his brother in law David Ogilvy happily quoted …
Read MoreResults – nothing less
Results – nothing less
If you can’t steal from your relatives, who can you steal from? “Originality is the most dangerous sin in the advertiser’s lexicon,” said Rosser Reeves, and – taking him at his word his brother in law David Ogilvy happily quoted …
Read More