PM overtakes Becks as dullest speaker

Thanks to Georgia Kennedy of Western Australia for passing this one on. I knew it, but never knew everyone else agreed.

A new poll rates Gordon Brown as Britain’s most boring speaker, ahead of footballer David Beckham and actress Kate Winslet.

Brown’s “cerebral style” placed him ahead of Beckham. Brown once used the phrase “post neo-classical endogenous growth theory” in a speech.

The phrase he should try is “I’m fucking useless and I’m leaving”. His ratings would shoot up instantly.

The real difference between the Great Lying Haggis and Becks is a) Becks is good at what he does and b) he’s a nice guy.

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.

1 Comments

  1. Alex

    ‘Great Lying Haggis’? Now that’s a bit much!

    Being a proud Scotsman (Not Scotch, that’s a whisky), I find this quite offensive…!

    A haggis has one role to play. It’s a food. (Now I’m a vegetarian, but I know that the haggis plays it’s role well).

    Gordon Brown has one role to play. Running the UK no less! He doesn’t!

    So please Drayton, don’t compare Mr B to one of Scotlands many great(!?) inventions… (Now all we have to do is create the talking haggis that doesn’t lie…)

    Cheers, (with a wee dram of Scotch),

    Axl

    Reply

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