A holy man’s last request

An old priest lay dying in a London hospital. For years he had faithfully served the people of the nation’s capital.

He motioned for his nurse to come near.

“Yes, Father?” said the nurse.

“I would really like to see Gordon Brown and Alistair Darling MP before I die”, whispered the priest.

“I’ll see what I can do, Father”, replied the nurse.

The nurse sent the request to The Houses of Parliament and waited for a response.

Soon the word arrived; Gordon Brown and Alistair Darling would be delighted to visit the priest.

As they went to the hospital, Brown said, “I don’t know why the old priest wants to see us, but it will help our images – might even get me re-elected. Darling agreed.

When they arrived at the priest’s room, the priest took Brown’s hand in his right hand and Darling’s hand in his left.

There was silence and a look of serenity on the old priest’s face.

Finally Gordon Brown spoke. “Father, of all the people you could have chosen, why did you choose us to be with you as you near the end?”

The old priest slowly replied, “I have always tried to pattern my life after our Lord and Saviour, Jesus Christ.”

“Amen”, said Brown. “Amen”, said Darling.

The old priest continued, “Jesus died between two lying thieves. I wish to do the same.”

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.

2 Comments

  1. DaveC

    Fornicatingly brilliant.

  2. Love what you’re doing! The best of luck to all the teamWill be in touch .Viv, . I’ll tell everyone what you’re up to at Augrabies (remote Northern Cape) when I crew for the Extreme Marathon next week!Hey . ppeahrs some of the nearby community there may benefit in future?There is a good runner who participates in the Addo run every year . and he has asked me for two years in a row about how to access better shoes I’m afraid I was unable to offer a solution . (especially being a non-runner’ myself).He is a local from the Moses Mabida community near Kirkwood in the Eastern Cape.Love from South Africa

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