How not to behave at the funeral of a great man when the whole world is watching

 

barack

Called ‘one of the highest-powered “selfies” ever’. Now you know what interests politicians most. Themselves. And definitely not you and me

US President Barack Obama, UK Prime Minister David Cameron, and Denmark’s PM Helle Thorning-Schmidt photograph themselves at the memorial service for Nelson Mandela, whose boots they are not fit to lick.

Only Michelle Obama behaves appropriately.

If this bunch are running the world, God help us all.

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.

5 Comments

  1. These people make me sick.

  2. nzs

    I seen this pic on msn news earlier today and did not click on it because of busy, I think it is very rude of these 3 imposters to be acting this way, This photo has definetly went viral, viral, viral, and Shame on those guys and that lady politician for doing this at MANDELA’S funeral, I would of liked to have been there just to show my respect only. These people are despicable.

  3. David

    While Michele’s body language is respectful, I think her expression indicates that hubby is embarrassing her again.

    I suspect that modern-day world leaders, at least of the first world countries, have little power independent of their handlers. They are, at best, third tier sock puppets. And while we might guess whose hand is in the glove, it’s likely that we’ll never know if someone owns the theater.

    As always, a good read.

  4. Michael Lawrence

    The so-called President has brought complete and total humiliation not only to the United States but to the rest of th world. He is not just an embarrassment, he is a total disgrace. He acts like a twelve-year old child on the international stage.
    Why no impeachment? Because both houses of Congress want him to stay in for whatever reasons they have.

    1. Drayton

      I have to say that from the perspective of those outside the US, much the same applies to the other party

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