12 Minutes and 41 Seconds of your day.

>> Just an excuse not to bore you with another email. 

I’ve actually got COVID at the moment, which is really an inconvenience. 

However, it’s given me an excuse not to write an email, but to send an interview I did recently with Danny Bermant. 

I love a bit of flattery – but his description of me is way over the top. 

Renowned author, speaker, marketing genius and unforgettable living legend, Drayton Bird, entertains us with his inspiring career story in this can’t-miss, jovial episode. Never stop asking for what you want, never stop pursuing it, and never stop making it!

I’m not that good, but I am sometimes helpful. 

So why not have a listen.

You can grab it at one of the links below, or where ever you get your podcasts. 

Online

Spotify

Apple Podcasts

Best,

Drayton

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.

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