An old friend and colleague sent me this.
I imagine every witless, drunken, lecher who has even been to Phuket makes the same joke, but this is the first time I have seen it harnessed by an advertising genius.
Maybe I am a boring old fart, but I hated it.
No need to make jokes about why a lot of can’t-get-it-at-home losers go to Thailand. I thought it an insult to the Thais – and a summary of the attitude of a lot of Western tourists.
Y’know Drayton, I really didn’t read it like that. I just saw it as “what the heck, I’ll go”.
Maybe I’m just naiive 🙂
Debbidoo – to the pure all things are pure.
There should be more of you.
It made me think for a few seconds about the pun and not about the product/proposition.
That makes it an advertising failure which must be the cardinal sin for a copywriter-yes/no?
I came down on the side of naff!