About 20 years ago when I was clearly a lot more distinguished than I am now, I was, to my great surprise and childish delight, told I was to be included in Who’s Who. Normally I would have thought this …
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Advice from the dead on how to party down
Just to follow up my little squib about banks, here are extracts from a message about “party etiquette” sent to its hapless employees by one big US bank. “After a good year’s work, you’re entitled to let loose with your …
Read More“Pump up the volume”
You can’t beat a load of old bollocks to cheer me up, friends. Sheer childlike delight overcame the jet-lag today when I read in the gossip column of Italy’s leading newspaper that whoever does these things at Armani had done …
Read MoreIs there anyone out there who doesn’t hate their bank?
Who do you bank with? Are they run by grasping wankers*, like all the others? I bank with Lloyd’s, and I hate the bastards. This expression of venom arises from 20 minutes trying to find out why I can’t get …
Read MoreDo you have £500,000 to invest?
It is now well over a century since intelligent marketers started measuring the results of their ads by keying them. Even before that some were building databases on card index systems; I often show an example in my seminars that …
Read MoreSlightly less serious
One of my favourite clients just read some copy for a collectible that I wrote. (Wondering what a collectible is? It’s usually something absurd for people to collect who don’t know what to collect). He suggested we look at http://uk.youtube.com/watch?v=I7CsYfJ9-3k …
Read MoreGoodness me, let’s not offend anyone
Well, I’m in the US again, for my youngest’s birthday party, which would be perfect if it were not my eldest’s Christmas bash in Brooklyn the night before. No long boozy sessions tonight with the lads for me then. The …
Read MoreMy first great act of public service
My friend Iain Murray, is – by far – the funniest commentator on marketing I know. I don’t know why he hasn’t been knighted. Too honest, I guess. He writes a column every week in Marketing Week which is the …
Read MoreMore on Denny – for marketing folk only
Before I start, this is not an attempt to sell you Denny Hatch. He doesn’t need the money and he probably hasn’t got the time. I’m sure of the first because we are having lunch and he’s taking a taxi. …
Read MoreThe astonishing Denny Hatch – again
I know quite a few of you are marketers, so I thought I might say a little more about Denny, whom I think I am having lunch with tomorrow. First, if you haven’t looked at his blog, www.businesscommonsense.com, do so. …
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