They gave me a Lifetime Achievement Award.
Very kind of them as I once wrote they were the silliest award of all.
That’s because they don’t take results into account – the thing John Caples was obsessed with all his life.
My partner Marta had a conversation with a man who did a very good charity campaign. “How much money did it raise?”
“Oh, we weren’t interested in raising money,” he replied.
Ah!
Anyhow, here’s a little self-indulgence: a picture of my elder son and my youngest daughter with me.
Next week, some comments from David Ogilvy.
Well overdue. Well done your Dukeship!
Congratulations, Drayton. Caples would be pleased.
Well deserved, Drayton!
Congratulations, Drayton – well deserved and overdue!
Congratulations!
Congratulations!
Congratulations Drayton. Well deserved and I'm sure the great Caples would have approved (as an aside, currently reading “Making Ads Pay” a stunning resource of ad tests among other things).
One thing…how can this be a “Lifetime” award? You're nowhere near finished!
Well deserved. Congratulations
Well deserved sir!
Love to Marta x
Well deserved, Drayton!
Blimey! That news took a long time to reach Ljubljana:=)