What the hell’s happening?

Has my computer gone mad?

All of a sudden I’ve been hit by a torrent of Viagra offers, a never ending stream of requests to watch eccentric maidens doing bizarre things with their family pets, and a rich cornucopia of bargains in the horological department – maybe to time the erections.

I have no idea why this has all come about. And the lady who sits opposite me – to whom Viagra is supremely irrelevant – has started getting the same stuff. But strangely, young Kate our trusty handmaiden hasn’t.

Why? We’re all in the same office, on the same server. Why should Kate be left out?

Aren’t computers odd?

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.

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