Sad falling-off in the quality of horseshit

This is how Cameron is going to create a thriving, flourishing Britain.

See if you can make a word of sense out of it. By which I mean what is he going to do exactly?

“First, using all available policy levers to create the right framework for enterprise and business investment.

“Second, using our resources to get behind those industries where Britain enjoys competitive advantages.

“Third, using our power and muscle to make it easier for new companies and innovations to flourish.”

Wow! This is going to get the country charged up and ready to go, isn’t it? We all know what to do now!

Just how many management/political clichés can you get into three fairly short sentences? He’s really Bliar-Lite, isn’t he? Different face, same old waffle. Why should the results be any different?

What worries me is that not just the country but the quality of horseshit spewed out by politicians has deteriorated appallingly in my lifetime.

Nearly 50 years ago we had as Prime Minister one of this country’s best-ever conmen – Harold Wilson. He said we were going to “harness the white heat of technology” to put Britain on top again.

How exactly he was going to go about this nobody knew – least of all him, as he proceeded to demonstrate – but at least it sounded good and original.

Cameron’s stuff is much poorer. He borrows U.S. president Lyndon B. Johnson’s line about building a Great Society – and weakens it by promising a Big Society. I mean, “Big” and “Great”? Not the same, are they?

We know we’re going to grow alright: 20 million more of us are on the way. Maybe he should promise The Crowded Society. That’s one thing he can deliver.

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.

2 Comments

  1. Joo Hader

    When you people wake up and realize everything political is guided and predetermined by the banksters and their 100% owned Zionist media instead of accepting horseshit we can start eliminating the Zio lackeys. Let's be clear here: they hate you, want to steal all your wealth (by taxation and ESPECIALLY inflation), take away all your rights, give you a dogcrap culture, poison your children (literally and figuratively), and make you pay for the privilege.

    What can you do? 1) Stop coveting and saving worthless pieces of paper (their govt debt-based fiat money backed by NOTHING) Switch to silver, gold, and tangible assets
    2) Stock up on guns and ammo (easy here in US not so sure about you Brits – you have been under the thumb of these insidious bastards for many more generations they already neutered you LOL)
    3) Don't watch TV and ESPECIALLY shun mainstream media and “news” – its all propaganda at best and lies at worst – they will jerk your chain and kill their own citizens just to start a war and the media will cover it all up – lots of precedent
    4) Don't eat crap -especially chemical and preservative laden ones
    5) Stop taking drugs unless absolutely necessary – I am talking about the legal ones. I advocate smoking herb ROFL.
    6) Don't subject your kids to flouridation and mercury poison based shots
    7) Relearn history. Its all lies especially the wars and who REALLY starts them – the BANKSTERS!

  2. RobertB

    Clearly, the problem is not enough horseshit.
    I propose that we nominate a committee to study the possibility of forming a blue-ribbon group to make recommendations as to whether we should assemble a committee of experts to advise on the possibility of unleashing the unused merits of the latent technological capabilities of the British spirit of can-do. Based on their analysis, it is anticipated we will be able to put in place a firm Road to Progress Program which will put us on the path to recovery, to be announced just before the next election and to commence after the election take place. Shortly thereafter, we will assess the success of this program, and if necessary, will implement measures to monitor future modifications to the program, if and as required, subject to the creation of a committee of experts knowledgeable in the field, all of whom will be nominated by a committee of blue-ribbon experts, while at the same time giving full consideration to the cost to the taxpayers and stakeholders.
    Thank you for your continuing patience.

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