I love my cleaning lady, who is called Anya. She is Polish. Before her we had Kasia, also Polish. But here is a hilarious message to a cleaning lady who lacked their skills

This was sent to me by Richard Hanrahan in April on Facebook. I only just saw it.

That’s because no matter how “social” Facebook fondly thinks it is, I read messages sent me directly every day – not ones sent indirectly, which I look at once every three months. It is a message from Werner Herzog to his cleaner.

I doubt if she appreciated it, but I do. And so will you if you like good writing. Though I think the second sentence in the last paragraph but one is a mess.

Rosalina. Woman.

You constantly revile me with your singular lack of vision. Be aware, there is an essential truth and beauty in all things. From the death throes of a speared gazelle to the damaged smile of a freeway homeless. But that does not mean that the invisibility of something implies its lack of being. Though simpleton babies foolishly believe the person before them vanishes when they cover their eyes during a hateful game of peek-a-boo, this is a fallacy. And so it is that the unseen dusty build up that accumulates behind the DVD shelves in the rumpus room exists also. This is unacceptable.

I will tell you this Rosalina, not as a taunt or a threat but as an evocation of joy. The joy of nothingness, the joy of the real. I want you to be real in everything you do. If you cannot be real, then a semblance of reality must be maintained. A real semblance of the fake real, or “real”. I have conquered volcanoes and visited the bitter depths of the earth’s oceans. Nothing I have witnessed, from lava to crustacean, assailed me liked the caked debris haunting that small plastic soap hammock in the smaller of the bathrooms. Nausea is not a sufficient word. In this regard, you are not being real.

Now we must turn to the horrors of nature. I am afraid this is inevitable. Nature is not something to be coddled and accepted and held to your bosom like a wounded snake. Tell me, what was there before you were born? What do you remember? That is nature. Nature is a void. An emptiness. A vacuum. And speaking of vacuum, I am not sure you’re using the retractable nozzle correctly or applying the ‘full weft’ setting when attending to the lush carpets of the den. I found some dander there.

I have only listened to two songs in my entire life. One was an aria by Wagner that I played compulsively from the ages of 19 to 27 at least 60 times a day until the local townsfolk drove me from my dwelling using rudimentary pitchforks and blazing torches. The other was Dido. Both appalled me to the point of paralysis. Every quaver was like a brickbat against my soul. Music is futile and malicious. So please, if you require entertainment while organizing the recycling, refrain from the ‘pop radio’ I was affronted by recently. May I recommend the recitation of some sharp verse. Perhaps by Goethe. Or Schiller. Or Shel Silverstein at a push.

The situation regarding spoons remains unchanged. If I see one, I will kill it.

That is all. Do not fail to think that you are not the finest woman I have ever met. You are. And I am including on this list my mother and the wife of Brad Dourif (the second wife, not the one with the lip thing). Thank you for listening and sorry if parts of this note were smudged. I have been weeping.

Your money is under the guillotine.

Herzog.

***

From the sublimely droll to the boringly practical:

Tomorrow, all being well (which it may not be as I am off to London for some frolics) I shall put up a free 25 minute webinar on copywriting to sell to businesses.

You may find it helpful.

But then again, you may not.

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.