More beer for the two drunks in Downing Street!

What’s really happening to your money? And how are we really doing compared to those poor souls in Europe?

“Giving money to a bank is like  giving a gallon of beer to a drunk. You know what he’s going to do with it. You just don’t know which wall it will end up against.”

I would suggest this applies with even greater force to governments.

They are incapable of doing anything but squander. The current Chancellor of the Exchequer – whilst the government bemoans how little we save for our pensions –  has just made it even less attractive for those who do.

He would be better advised to follow the mantra of his predecessor, Nigel Lawson: Taxes should be low and simple and compulsory.

Because what has he been doing with all the money he keeps squeezing out of us? He has not been lowering our debts. They have gone up.

Today only Japan has a higher ratio of debt to Gross National Product than us, at over 500%. We are nudging 500%. Spain is way, way below us at around 370%, Italy? Far far less at around 315%. The U.S.? Less still at around 280%, closely followed by Germany. I didn’t see any figures for Greece – sorry.

You and I, when we owe too much, spend less. Governments aren’t that smart.

And alternative governments? Ed “Total” Balls would spend more. But then he and his pal Hoots McBroon got us into this mess in the first place.

The rest of us, living in the real world, are going to have to get smarter and work harder than our glorious leaders.

About the Author

In 2003, the Chartered Institute of Marketing named Drayton one of 50 living individuals who have shaped today’s marketing.

He has worked in 55 countries with many of the world’s greatest brands. These include American Express, Audi, Bentley, British Airways, Cisco, Columbia Business School, Deutsche Post, Ford, IBM, McKinsey, Mercedes, Microsoft, Nestle, Philips, Procter & Gamble, Toyota, Unilever, Visa and Volkswagen.

Drayton has helped sell everything from Airbus planes to Peppa Pig. His book, Commonsense Direct and Digital Marketing, out in 17 languages, has been the UK’s best seller on the subject every year since 1982. He has also run his own businesses in the U.K., Portugal and Malaysia.

He was a main board member of the Ogilvy Group, a founding member of the Superbrands Organisation, one of the first eight Honorary Fellows of the Institute of Direct Marketing and one of the first three people named to the Hall of Fame of the Direct Marketing Association of India. He has also been given Lifetime Achievement Awards by the Caples Organisation in New York and Early To Rise in Florida.

2 Comments

  1. Shannon O'Hara

    ‘Taxes should be low and simple and compulsory’
    Sounds Good!
    Sadly, many Large Companies and their bean-counters don’t agree and would prefer that they were not.
    Check out Jamie Whyte and the ‘Liberal Spirit’ on the Radio 4 Today etc, on the application and structure of Corporation Tax – Classic brilliant argument by Whyte.

    Regards

    Shannon O’Hara

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