Who do you bank with? Are they run by grasping wankers*, like all the others? I bank with Lloyd’s, and I hate the bastards. This expression of venom arises from 20 minutes trying to find out why I can’t get …
Read MoreAuthor: Drayton
Do you have £500,000 to invest?
It is now well over a century since intelligent marketers started measuring the results of their ads by keying them. Even before that some were building databases on card index systems; I often show an example in my seminars that …
Read MoreSlightly less serious
One of my favourite clients just read some copy for a collectible that I wrote. (Wondering what a collectible is? It’s usually something absurd for people to collect who don’t know what to collect). He suggested we look at http://uk.youtube.com/watch?v=I7CsYfJ9-3k …
Read MoreGoodness me, let’s not offend anyone
Well, I’m in the US again, for my youngest’s birthday party, which would be perfect if it were not my eldest’s Christmas bash in Brooklyn the night before. No long boozy sessions tonight with the lads for me then. The …
Read MoreMy first great act of public service
My friend Iain Murray, is – by far – the funniest commentator on marketing I know. I don’t know why he hasn’t been knighted. Too honest, I guess. He writes a column every week in Marketing Week which is the …
Read MoreMore on Denny – for marketing folk only
Before I start, this is not an attempt to sell you Denny Hatch. He doesn’t need the money and he probably hasn’t got the time. I’m sure of the first because we are having lunch and he’s taking a taxi. …
Read MoreThe astonishing Denny Hatch – again
I know quite a few of you are marketers, so I thought I might say a little more about Denny, whom I think I am having lunch with tomorrow. First, if you haven’t looked at his blog, www.businesscommonsense.com, do so. …
Read MoreWhat’s happening on the King’s Road?
I’m seriously wondering if I should move. In the last 48 hours there have been two dangerous accidents within half a mile of where I live just off the King’s Road, Chelsea. The second was just at the bottom of …
Read MoreA better use of public money?
Being a founder member of Rent-a-Mouth, ready to spout off about anything and anything no matter how pig-ignorant I may be, I am rarely flummoxed. But a kind correspondent just sent me something that really had me in a puzzlement. …
Read MoreDenny Hatch
For those who have asked, www.businesscommonsense.com is Denny Hatch’s website. Denny is one of most perceptive commentators on the American business scene in my view, partly because he is one of the few who really understand marketing. Why should this …
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