Lord Salisbury, a late Victorian Prime Minister said something I have never forgotten. “One thing long experience of life has taught me is that you never should trust experts.” With what delight I read this morning that organic food does …
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Fresh in from the mysterious kingdom of Bolloxiana
The following example of the triumph of the incomprehensible was sent to one of my loyal readers, Brian Wright, who hoped I might translate. The clearly unemployable author whose name I leave out from kindness is from a firm called …
Read MoreAnother libinous suggestion from Valladares
I’m desperately busy at the moment but I couldn’t resist relaying the latest from my friend Daz Valladares. He works with lots of tourist boards – in fact knows more about the subject than anyone I know. Or maybe he …
Read MoreIntimations of idiocy
Every day I see fatuous statements I mean to comment on – but rarely get round to. On Sunday I noticed: 1. A sign in a small charity shop in School Road, Sale seeking people to “play key roles” there. …
Read MoreImportant wisdom from Ken McCarthy. Read carefully
In case you don’t know who Ken is, he’s the guy who ran the first ever seminar about marketing on the internet 15 years ago. This morning I got something from him you really should read. For years I’ve summed …
Read MoreI bet this gets you panting … or why do all these people speak such tripe?
In case you hadn’t noticed, our world is divided into two warring camps. People who talk and write utter bollocks and have jobs that achieve nothing – or actually make things worse – and the rest of us, who pay …
Read MoreGot the wrong bloke here
There is a plague of social networks. The last one to grasp me to its clammy bosom is called MyLife. Like a sad fool I tend to accept all invitations. As the villainous Robert Maxwell remarked (his only known joke) …
Read MoreMarooned in the past; halfway into the present; bemused by the future
It’s no secret that the newspaper industry is in trouble. Advertising revenue is going down as fast as a well-paid call girl. It’s the internet what done it. Now that everyone expects to get news and information free on line, …
Read MoreA little surprise for you net-fiends
My friend Michael Rhodes the excellent web-meister at Leger Holidays sent me something interesting last week. It seems that while many of us marketers are wetting our pants at the wonders of the internet 60% of UK consumers think offline …
Read MoreLurching somewhere between the obscene and the surreal …
…is the performance of the current, astonishingly cretinous British maladministration. What do you call somebody who pays too much for something? Not very smart. But what do you call somebody who pays twice as much as necessary for something that …
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