Which is worse? The wildly inappropriate or the totally incomprehensible? One of these ads is bad. The other is abysmal. If you wish your ads to work they must fit the context and the subject. The ad for SIPPs is bad …
Read MoreResults – nothing less
Results – nothing less
Which is worse? The wildly inappropriate or the totally incomprehensible? One of these ads is bad. The other is abysmal. If you wish your ads to work they must fit the context and the subject. The ad for SIPPs is bad …
Read More