If these people just promised benefits in plain English, they might do a little better. But they think fancy marketing drivel impresses. I was brought up in what they now call the “hospitality business” only in those days it was …
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Bullshit bingo: how to make absolutely,100% sure nobody knows why they should hire you
Obscurity, jargon and polysyllabic waffle do not impress. They just irritate, confuse and mystify As you may know somebody discovered a while ago that the thing people find most irritating in business is jargon. Some sufferers, they say, play Bullshit …
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